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Store facts & stats

4 sourced facts about retail stores and shopping, each with the context behind the number. 4 more are in today's round and appear here after it closes.

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Going deeper

About how many people work in the U.S. retail trade industry?

Answerabout 15.5 million workers

Retail remains one of the largest employers in the entire U.S. economy.

Source: U.S. Bureau of Labor Statistics bls.gov

About how much did shoppers spend online on Black Friday 2020, a jump from the year before?

Answerabout $9 billion

That was roughly 22% more than 2019, as the pandemic pushed more Black Friday shopping online.

Source: Adobe Analytics (via Wikipedia) (2020) en.wikipedia.org

Expert level

About how many retail establishments does the U.S. have?

Answerabout 1.06 million establishments

That includes everything from corner stores to big-box chains and online-only sellers with physical operations.

Source: U.S. Bureau of Labor Statistics bls.gov

About what share of Black Friday online sales were made on smartphones in 2022?

Answerabout 48%

That was up from 44% the year before, as mobile shopping kept growing.

Source: Adobe Analytics (via Wikipedia) (2022) en.wikipedia.org

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